Messages
3/17/2022
13 : 14
Death of 100x ARR... (maybe), Epic SaaS battles of HISTORY, web2 WAGMI, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
3/10/2022
12 : 34
The trillion dollar question... ANSWERED! The Mount Rushmore of SEO, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
3/8/2022
13 : 54
PLG CRM: Curing symptoms, not diseases 🦠
If you think a "PLG CRM" is going to solve monetization woes, do we have some bad news for you.
3/3/2022
14 : 4
Waitlists have a shelf life, why doesn't Java collect itself? Water, water everywhere, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
3/1/2022
13 : 34
Analytics engineering with dbt Labs
How dbt Labs co-invented their ICP and built a $4B data analytics community
2/24/2022
13 : 54
WTF are PLG CRMs, expanding your BottomLyne, Content 101, and more!
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
2/22/2022
14 : 4
Happier with Zapier
The product-led growth engine that powered Zapier's growth from $0-$140M ARR and a $5B valuation with just $1.4M raised
2/17/2022
13 : 44
How to buy communities and influence people, Shopify's rocky year, conversions aren't magic, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
2/15/2022
13 : 4
Plumbing with Airbyte
The bottom up PLG and Community Led Growth strategy that's making Airbyte the standard for the Modern Data Stack
2/10/2022
13 : 44
Prediction! ClickUp to win the Superbowl, PLG ages like fine wine, a shade of narcissism
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
2/9/2022
14 : 24
The Webflow state of mind
The story of a tool that was born in 2005, came of age in the early 2010's, and is now revolutionizing web-design
2/8/2022
11 : 54
The Growth Manager Workspace 🏢
The growth resources that helped us ramp up Toplyne from zero to working with Canva, Gather town, InVideo, and others in less than six months!
2/3/2022
15 : 4
The undefeated, undisputed GOAT of SEO! Any publicity is good publicity, PLG companies don't do sal-..., and more
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
2/1/2022
13 : 24
How Supabase is taking on the Goliath of Backend-as-a-Service
The widespread adoption and meteoric rise of the opensource postgres-based firebase alternative among 50k developers with $37M raised
1/27/2022
14 : 24
Universal basic computing, TAM is a social construct, Stripe drives into Detroit, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
1/25/2022
21 : 14
Save one day every week with ClickUp
One of the fastest-growing apps in the world, ClickUp's product-led flywheel enabled a $4B valuation at $80M+ ARR while saving users a day every week
1/20/2022
12 : 54
Bloodbath in the public markets, Andreesen's Law of irrelevance, go niche or go home, and more...
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
1/18/2022
13 : 14
Doubling sales productivity with Scratchpad
The bottom-up PLG motion employed by Scratchpad to help salespeople navigate Salesforce better and double their productivity!
1/13/2022
15 : 24
Calendly: enabling series A's since 2013, that 70s show - the PLG edition, how to run a company for Dummies, and m…
Including Arcade, the Zynga acquisition, Descript feature launch announcements, Block by Block and Asana + Vimeo
1/11/2022
13 : 24
Growth hacking with AI: The Copy.ai story
The product-led and build-in-public ethos that enabled Copy.ai's tremendous growth from 0 to $2.4M in ARR in just one year